Across Britain, suffering Frankenchickens are being stuffed into mega-sheds: polluting our countryside, and damaging our local communities.
It doesn't have to be this way.
Right now, we're mobilising millions of shoppers to start fighting back. Will you join us?
WHAT IS A FRANKENCHICKEN AND WHY ARE THEY A PROBLEM?
The farming of fast-growing breeds of chicken is arguably the biggest animal welfare crisis in the UK. These breeds are dubbed 'Frankenchickens' for a reason.
Their unnaturally fast growth, caused by decades of intense selective breeding, can cause them many painful health problems.
Even before facing slaughter, Frankenchickens suffer from higher rates of organ failure, lameness, burns from being forced to lie in their own waste, and diseases like white striping in their muscles. In fact, approximately half a million chickens die every week on UK farms.
Welfare Washing
Customers are being duped into thinking that supermarkets have good animal welfare standards when the reality is different. Labels with photos of happy chickens cause confusion. Find out if your supermarket sells Frankenchickens.