What is the Better Chicken Commitment?
What does better chicken welfare look like and why do we need the Better Chicken Commitment.


Chickens Deserve Better
New investigation reveals the true plight of chickens on Co-op’s farms

Chickens Deserve Better
Lidl seem to be having trouble telling the truth…so we’ve given them a helping hand.

Chickens Deserve Better
Lidl’s claims are being challenged as we complain to the Advertising Standards Agency.

Chickens Deserve Better
Lidl is exposed as a new UK undercover investigation is made public. Will you add your voice and fight for animals alongside us?

Chickens Deserve Better
The fight for justice for chickens isn’t over. We’re appealing the Court’s decision, for the sake of each of the millions of chickens on factory farms right now.

Chickens Deserve Better
High Court rules that Defra hasn’t behaved unlawfully in our legal challenge on behalf of chickens.

Chickens Deserve Better
Co-op members vote for the supermarket to adopt the Better Chicken Commitment…but the Board refuse to budge.

Chickens Deserve Better
Factory farming conditions may be putting customer health at risk due to breeding ground for bacteria.

Chickens Deserve Better
In a win for animals, Lidl GB has announced it will give chickens more space.

Chickens Deserve Better
The new Chair of Co-op received a giant open letter, signed by Co-op member Chris Packham and over 2000 members.

Chickens Deserve Better
Morrisons has announced it will give its chickens more room, but will remain using cruelly-bred Frankenchickens.

Chickens Deserve Better
Higher welfare doesn’t just benefit animals, but humans and the world we live in too.

Chickens Deserve Better
Campaigners said Co-op is copping-out of providing decent animal welfare standards to millions of birds.

Chickens Deserve Better
The Court of Appeal has granted our appeal against the Government over the use of Frankenchickens.

Chickens Deserve Better
Shocking new investigation reveals the horrifying reality for chickens on factory farms.

Chickens Deserve Better
How many Matt Hoods does it take to advocate for better animal welfare standards…?

Chickens Deserve Better
We know that many animals create strong bonds with each other, and with humans. But do chickens?

Chickens Deserve Better
What progress has the European Chicken Commitment meant for chickens?

Chickens Deserve Better
Today, we’ve launched a new campaign calling on Lidl’s partners to speak out against animal cruelty. Here’s why.

Chickens Deserve Better
Tesco follows Co-op, Morrisons, and Lidl in announcing more space for chickens...but is it enough?

Chickens Deserve Better
A history of our fight for chickens raised for meat.

Chickens Deserve Better
Animal advocates took to the stage at Co-op’s AGM, demanding Co-op do better for chickens.

Chickens Deserve Better
Campaigner and Co-op member, Jodi, responds to Co-op's refusal to stop selling Frankenchickens

Chickens Deserve Better
Chickens are a classic image of Easter, but are suffering on an industrial scale

Chickens Deserve Better
This weekend, we’ve been protesting at KFC drive-thrus across the country, demanding that the fast-food giant keep its promise to improve the lives of millions of chickens.

Chickens Deserve Better
Motion to improve chicken welfare gains momentum ahead of Co-op’s AGM.

Chickens Deserve Better
We explore the detail behind the decision.

Chickens Deserve Better
Protests kick off outside KFC's flagship store after the fast-food giant reneged on its promise to stop selling Frankenchickens.

Chickens Deserve Better
The judgment is in on one of the most important legal cases for animals in history.

Chickens Deserve Better
Lidl Germany has committed to ending the use of cruelly-bred Frankenchickens.

Chickens Deserve Better
Judges at the Court of Appeal hear why breeding Frankenchickens is illegal.

Chickens Deserve Better
Next week we’re back in court against the Government in an appeal that could revolutionise British farming.
We are a charity ending the abuse of animals raised for food.
Learn More